When friends ask us why we started Swords-Smith, think about the values that we share with our current clients and what it means to build something different, something special, something better. We have worked as designers, we went to art school, we live in the neighborhood and we have strong ideas and opinions. While personal style can mean a lot of things to a lot of people the values that come back to most are Creative, Independent and Genuine.


CREATIVE.  Established in 2013, our retail space is located in Williamsburg, Brooklyn. We offer a thoughtfully curated shopping experience with a focus on discovery and modern design.

INDEPENDENT.  We champion independent style and personal expression. Our team goes to great lengths to seek out unique products that have a story.

GENUINE.  We champion independent style and personal expression. Our team goes to great lengths to seek out unique products that have a story. 

WHO WE ARE AND WHO WE SERVE
We are ambitious. 
We work in a creative field.
We are entrepreneurs.
We are diverse.
We are informed.
We are cultured.
We fill our homes beautiful things. 
We travel.
We are well connected.
We give back.
We take risks.
We live in our neighborhood and support small businesses.
We have high expectations (of people and of products).
We value design.
We are activists.
We are not afraid to experiment.
We want to feel taken care of and value self care.
We think for ourselves.
We are interesting.
We value success.

We are creative.
We are independent.
We are genuine.

 

By R Smith — September 14, 2019